Buying sailing systems online can be challenging for boat owners and it is a challenge that Upffront.com innovative platform wants to help you overcome by taking care of the technical stuff and making sure you get the right solution for your needs.

Only a very few items on-board a yacht that operate in isolation. This is where the team at Upffront.com helps you identify complete packages, instead of searching high and low for individual components that may, or may not, work together.

The team gathers passionate sailors who has spent years at the business end of performance sailing. Upffront.com works with the top technical hardware manufacturers and the team is using their product on a regular basis, which helps to understand how complicated modern, performance solutions can be.

That is this experience and know-how that help providing impartial, practical guidance regarding specification and installation for your hardware and rigging needs.

performance sailing specialist you can trust

focus on sailing

Innovative platform solution for your hardware & rigging

Upffront.com uses the latest technology and distribution opportunities, whilst maintaining a personal touch without the expenses of physical stores, to challenge the existing retail model to the benefit of the whole industry and most importantly, you as boat owners.

One-stop shop

Unequal support

Exclusive loyalty program

Installation Partner

Installation Partner Network

Upffront.com offers a unique end-to-end solution. The company is the only online specialist to provide fast worldwide shipping and the ability to connect you to one of their global network of specialist installation partners, ready to assist you with installation in all key locations and product categories – removing the last hurdle in the process.

Worldwide network

1 -1 support

Foredeck Club

Foredeck Club

In an effort to support boat owners, Upffront.com created the Foredeck Club to maximise the long-term value provided through the platform. This program is exclusive to boat owners and give you access to numerous benefits.